This week, in short free
One rival cut its drain-cleaning price, another is drawing complaints about surprise fees while it hires for a 24/7 line, and a new emergency plumber opened nearby. The thing that matters most is on your own listing: the phone number on Google doesn’t match the one on your website.
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The rest of this sample: 4 rival moves, what they mean for you, and 4 steps to take this week.
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What changed nearby 4
- C1Summit Pipe & Drain cut drain cleaning from $149 to $99.Step 02 ↓
- C2BlueRiver Rooter’s newest reviews complain about fees added to the final bill.Step 03 ↓
- C3BlueRiver Rooter is hiring 3 plumbers for a new 24/7 emergency line. Nothing to do yet; we’ll tell you when it goes live.
- C4A new 24/7 emergency plumber opened 2.1 miles away.Step 04 ↓
What it means for you 3
What to do this week, in order
- 01
Do first R3
Make the phone number on your Google listing match your website. Call the one on Google yourself to see where it rings.
- 02
C1 R1
Don’t cut your price just because Summit did. Say what your drain-cleaning visit includes on your website and in your quotes, so $99 is compared on more than price.
- 03
C2 R2
If the price you quote is the price you charge, say so on your website and in your Google listing description. Your reviews already back it up.
- 04
C4
If you take emergency calls, make sure your Google hours and description say so, so after-hours searches can find you.