A competing firm quietly adds a practice-area page. A referral source starts sending cases elsewhere. Most attorneys hear about it months later — from a client who chose someone else. MyIntelBrief checks your competitors' sites every night, their reviews every week, and their press, and emails you what changed. You read it with your coffee. Not at the deposition where it's too late.
No charge if you cancel before day 8 · $79.99/mo after trial (Starter)
Plus applicable sales tax, added at checkout where required.
You learn a competitor opened a satellite office because a paralegal mentioned it. Their rating climbed past yours? A prospect said so on the way out the door. None of that is a system. It's luck — and it favors whoever is paying attention. Here's the difference between guessing and knowing:
The intelligence signals that shift client acquisition at law firms.
Competing firm adds a new practice area page, expands their service descriptions, or restructures their website — flagged in the next morning's brief.
Weekly snapshots of competitor Google ratings and review counts. Know when their review score surges — or when a bad stretch gives you an opening.
Case wins, attorney profile features, legal community awards, community sponsorships — notable mentions tracked and summarized.
BBB accreditation status, rating changes, complaint activity, checked weekly. Trust signals that clients check before scheduling a consultation.
New attorney bio pages, testimonial additions, blog and FAQ updates, intake form changes — all website changes flagged automatically.
Every morning: a clean summary of what each competing firm changed, with AI context on why it matters for your client acquisition.
One firm is one business. Starter tracks up to 10 competing firms across all of your practice areas — your top 3–5 is a good place to start.
Several offices or a separately branded practice? Pro covers 3 businesses and 20 competitors each ($229.99/mo). Compare plans →
Yes. You can add any competitor's website URL regardless of their location. Regional firms often open satellite offices — detecting new location pages on their website gives you early warning before they launch a local ad campaign.
Any text or structural change on a competitor's public-facing website — new practice area pages, modified attorney bios, added testimonials, new blog posts, changed contact information, or updated intake forms. We flag what changed so you can decide if it matters.
Especially. Solo practitioners and small firms compete on reputation and local presence — exactly what Google ratings and review monitoring captures. The Starter plan ($79.99/mo) is right for solo attorneys tracking 1-3 competing firms.
Run the demo on your own firm first — type your name, see your real competitors and how your reviews stack up, no card and no signup. If the brief tells you something you didn't already know, start the trial. If it doesn't, you've lost two minutes.
Start Free Trial →No charge if you cancel before day 8 · $79.99/mo after trial (Starter)