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MyIntelBrief vs Crayon

Crayon Pricing — and the Alternative
at 1/25 the Cost

Crayon starts at $2,000+/mo and won't quote enterprise pricing publicly. MyIntelBrief starts at $79.99/mo — published, month-to-month, no sales call. AI strategy advice is in every paid plan; white label (your logo, your name) is a Pro add-on. Same daily competitor briefs. Different orders of magnitude.

Crayon does not publish pricing — every contract is quoted per organization. The figures above come from buyer-reported ranges compiled by third-party pricing round-ups such as ClientCues and Parano, which place Crayon in the $25,000–$50,000/yr range. Treat that as an estimated list price, not a quote. Quote-only pricing means the number moves per buyer — by seat count and competitor count, but also by how the deal is judged: your company size, your logo, how the quarter is going, and whether the rep reads you as a fit worth discounting for. Two companies buying the same product in the same month can pay very different amounts, and neither will ever know. Our $79.99/mo is the price for everyone.

There is a second effect worth knowing about. Quotes are built from variables — seat count, tracked competitors, feature tier, contract length, onboarding — so no two configurations are quite the same. The practical consequence is that even a buyer who publishes what they paid has not told you what you would pay: their number describes their bundle, not the product. That is why the public ranges vary so widely and why comparison is so hard. You end up negotiating once, against a team that does this daily and knows what every comparable account settled at.

And the subscription is not the whole bill. Implementation and onboarding for these platforms is commonly quoted separately in the five figures, with integrations and dedicated support reported to add a further 15–30%. That work is not padding — a product built around an analyst genuinely needs workflows built and someone trained to run them. MyIntelBrief has no onboarding fee and no analyst seat. Nothing about it requires a person inside your company whose job becomes keeping the tool in use and arguing for its renewal. The brief simply arrives. $79.99/mo, and that is the bill.

And if the briefs stop being worth reading, you cancel and the subscription ends at the end of the period you have already paid for. No exit negotiation, no notice window to miss, no annual term left to run. That is the part a month-to-month price actually buys you: we have to earn the next one every month, which is a considerably harder test than being embedded in an annual contract nobody wants to re-open.

Try it free with no signup: go to myintelbrief.com/demo, type any business name, and get a real competitor brief in about 60 seconds. To start monitoring for real, begin a 7-day free trial at myintelbrief.com/pricing — no charge today, cancel free during the trial.

Try the free demo — no signup See plans → 7-day free trial
Feature / Cost MyIntelBrief Crayon
Entry price $79.99/mo — public Quote-only — buyers report $25,000+/yr on G2/Capterra
Enterprise price $499.99/mo Super-Pro or $1,499.99/mo Enterprise — white-label included Quote-only — annual contract
Free trial ✓ 7-day trial, cancel anytime Demo with sales rep, no self-serve trial
Daily AI intelligence brief ✓ Auto-delivered every morning ✓ Manual + analyst summaries
Competitor website change detection ✓ Daily monitoring ✓ Tracked
Competitor pricing alerts ✓ Same-day ✓ Tracked
AI Business Advisor (Major Concerns) ✓ Type your worries, get an AI action plan ✗ Human analyst service only (extra fee)
Google reviews competitor comparison ✓ Built-in vs You table ✗
Google Trends competitor alerts ✓ Pro & Enterprise — spike/drop alerts ✗
BBB rating change alerts ✓ Pro & Enterprise ✗
Reddit mention monitoring ✓ Enterprise ✗
AI SEO audit (your own site) ✓ Weekly automated ✗
Industry regulatory / threat intel ✓ Federal + state monitoring ✓ via separate add-on
White-label for consultants ✓ Pro Whitelabel $419.98/mo ✗ Enterprise add-on, ~$10K+/yr
Student tier ✓ $9.99 one-time (.edu) ✗ Not offered
Target customer SMB → consultants → mid-market Mid-market & enterprise only

When Crayon is the right choice

If you have a dedicated competitive-intelligence analyst on staff, a $50K+ budget, and complex enterprise workflows (sales-team collaboration across a 20-person sales org, deep CRM integration, custom analyst reports), Crayon's full platform is more comprehensive than ours. We are deliberately optimized for owner-operators, consultants serving SMB clients, and lean marketing teams — not Fortune 500 procurement cycles.

When MyIntelBrief is the right choice

  • You're under 500 employees and don't have a CI team
  • Your budget for competitive intelligence is under $1,000/mo
  • You're a consultant or agency that wants to white-label daily briefs to clients without a separate $10K/yr add-on
  • You want an AI business advisor built in — not a $400/hr analyst service
  • You need Google reviews comparison, BBB rating alerts, Google Trends alerts, Reddit monitoring, and SEO audits — Crayon offers none of these
  • You monitor local competitors (restaurants, law firms, salons) not just SaaS pricing pages
  • You want a 7-day free trial today, not a 4-week procurement cycle

"Quote-only" is the comparison

It is tempting to read Crayon's missing price as a detail. It is the decision. Quote-only pricing is a deliberate and rational choice at enterprise scale — a five-figure annual commitment deserves a conversation, and a sales team needs to qualify an account before quoting. Nobody is being cagey.

But it loads the front of the process with friction. To learn the price you submit a form, wait for a rep, take a discovery call and sit through a demo — usually a week or more before you know a number. Nobody is turned away — small buyers just drop out along the way, either because the path is too long to bother walking, or because they walk it and discover the admission price was never within reach. If you would not spend a week of calls to find out a price, that friction decides for you — not the feature list. Crayon is built for a buyer who expects a procurement process, and that buyer may not be you.

MyIntelBrief turns away no one. No qualification call, no minimum seat count, no annual commitment, and nobody deciding whether your business is large enough to be worth a quote. A sole proprietor with one competitor and a fifty-person firm with thirty sign up the same way: pick a plan, pay, and the first brief arrives the next morning. Whether that is worth $79.99 is your call to make — not a question you have to qualify for the privilege of asking.

Why the gap exists at all: competitive intelligence is being disintermediated →

Crayon pricing questions, answered

How much does Crayon cost?
Crayon does not publish pricing. Based on public deal databases and customer disclosures on G2 and Capterra, entry pricing starts around $25,000/yr (roughly $2,000/mo) on an annual contract, and mid-market and enterprise deals commonly run $75,000-$200,000+/yr. There is no self-serve tier and no public price list — you go through a sales demo and receive a quote. For comparison, MyIntelBrief publishes every price: $79.99/mo Starter, $229.99/mo Pro, $1,499.99/mo Enterprise, with a 7-day free trial and no sales call.
Is MyIntelBrief really 40x cheaper than Crayon?
Yes. Crayon's entry pricing starts around $25,000/yr (~$2,000/mo) and rarely sells below that — verified via public deal databases and G2/Capterra customer disclosures. MyIntelBrief Starter is $79.99/mo, Pro is $229.99/mo, Enterprise is $1,499.99/mo. Even our Enterprise plan is 2x cheaper than Crayon's cheapest tier.
Does MyIntelBrief work for enterprise companies?
Yes — but with a different posture. Our Enterprise tier ($1,499.99/mo) covers up to 10 businesses with white-label. For Fortune 1000s with dedicated CI teams running multi-product sales-enablement workflows, Crayon's platform is more specialized. For lean enterprise marketing teams who want competitive intelligence as one input among many, we're the better fit.
What about Crayon's analyst services?
Crayon offers a human analyst service on top of the platform, priced on quote. MyIntelBrief uses Sonnet (a frontier AI model) for the analyst layer — every brief includes AI-generated action items, every Major Concerns query gets a strategic response. Not human, but the marginal cost is included.
Can I import data from Crayon if I switch?
Competitor lists and URLs can be migrated manually in a few minutes via /setup. Historical brief data stays in Crayon. If migration is a blocker, email support@myintelbrief.com — we'll help.
What is a good substitute for Crayon?
If you want something similar to Crayon without the enterprise price, MyIntelBrief is the closest fit for small businesses, consultants and lean marketing teams. It covers the core job Crayon is bought for — daily competitor monitoring with change alerts and an action-oriented summary — at $79.99/mo with public pricing and a 7-day free trial. It is not a like-for-like swap for an enterprise CI platform: if you need a dedicated analyst team, deep CRM integration and sales-enablement workflows across a large org, Crayon remains the more complete product. The honest comparison is in the table above.
Can MyIntelBrief replace Crayon?
For most owner-operators and consultants, yes — the daily brief, website change detection, pricing alerts and review monitoring cover what they actually used Crayon for. For a company with a staffed competitive-intelligence function and enterprise workflows, it is better described as a lighter, far cheaper complement than a full replacement. We would rather you know that before you switch than after.
How do I switch from Crayon to MyIntelBrief?
Start a 7-day free trial, add the same competitor URLs you track in Crayon (a few minutes at /setup), and run both in parallel for a week so you can compare the briefs side by side on your own business. Nothing is migrated automatically — competitor lists move by copy-paste and your historical data stays in Crayon. If that is a blocker, email support@myintelbrief.com and we will help.
Is MyIntelBrief a drop-in replacement for Crayon?
Not a drop-in one, and we would rather be straight about that. A drop-in replacement would match Crayon feature for feature; MyIntelBrief instead covers the daily-monitoring core — website and pricing changes, reviews, hiring, local signals — and skips the enterprise layer (analyst services, sales-enablement workflows, deep CRM integration). For a small business or a consultant running client accounts, that core is usually the whole job, and the replacement is straightforward. For a staffed CI team it is not.
What are the main Crayon competitors and options?
The competitive-intelligence market splits by buyer size. Crayon, Klue and Kompyte compete for mid-market and enterprise accounts with analyst support and sales-enablement features, generally at four to six figures a year. MyIntelBrief sits deliberately below that tier for owner-operators, consultants and lean marketing teams at $79.99-$1,499.99/mo with public pricing. Which option fits depends on whether you have a CI function to support or a business to run.
Why choose MyIntelBrief instead of Crayon?
Price and speed of setup. Crayon is quote-only and typically involves a sales demo and an annual contract, so the price depends on what you are quoted. MyIntelBrief publishes every price, starts at $79.99/mo, and you can run a brief on your own business in about 60 seconds without a card or a call. If you need enterprise CI depth, choose Crayon — we say so plainly above.

Try MyIntelBrief free for 7 days

Cancel before day 8 and you won't be charged. Your first daily competitor brief arrives the next morning. Cancel free during the trial if Crayon is the better fit.

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