Under the Hood

Everything behind your morning brief

The demo shows you what you get. This is how it's built — the system, the inbox, the two ways owners use it, why your competitors stay in the dark, and how your data is kept safe.

The system

How noise becomes one clear move

Your competitors leave signals everywhere — a new price, a fresh review, a hiring post, a permit, a news mention. On their own, they're noise. We turn them into a decision.

01 · Observe

We watch, daily

Every day we re-check your competitors' pricing pages, review profiles, websites, hiring, permits and local news — the moves they'd rather you miss.

02 · Analyze

We connect the dots

A price hike plus a pulled discount plus a bad review isn't three facts — it's a story. We read what changed and why it matters to your business.

03 · Act

We hand you the move

Each item ends in a plain recommendation you can act on before your first coffee — not a dashboard to interpret.

In your inbox

What actually lands each morning

One clean email, every weekday — read in five minutes, no login required. Ranked by what matters most, every signal cited to its source.

  • The moves that matter — price changes, new reviews, website edits, hiring, local news, ranked high-to-low priority.
  • Why it matters — the "so what," in a sentence, not a chart to decode.
  • The recommended move — a specific next step for your business, tied to the signal.
  • Every source, cited — click through to the exact page, review, or article we caught it on.
  • Your editable competitor list — up to 10 on Starter, more on higher plans; add or drop anyone, anytime.
  • A pause option + delivery control — choose the days, the time, and who else gets a copy.

Give it a month

Why one look never tells the whole story

Your first brief is a baseline — a snapshot of where your competitors stand right now. Real intelligence is about what changes: a price move, a website edit, a location closing, a rating slipping. Spotting a change means comparing two points in time, so the value starts the day we start watching and compounds from there.

And the payoff is uneven by nature. Some days are quiet, some days are big — a competitor might sit still for a week and then make three moves in an afternoon, and there's no telling in advance which day that will be. That's exactly why you shouldn't judge the tool on a single morning. Run it for a few weeks and the pattern reveals itself: you stop reacting late and start seeing moves as they happen. The first brief is a starting line, not the whole race.

Works the way you work

Two ways to use it

If you want simplicity

Just read the email

Open the brief, get the takeaways, close it. Five minutes, no dashboard, no homework. Most owners never need more than this.

If you love to drill down

Go deeper on demand

  • SEO insight on where you're winning and where you're slipping.
  • Local-ranking heatmaps across your whole service area.
  • A Google reviews stats page tracking you against your rivals.
  • See exactly where you rank in the Google Map Pack.

Are you a consultant or agency? The same intelligence goes out under your own brand to your clients — see white-label plans →

Discretion by design

Why your competitors never find out

We read what's already public — the same pricing pages, reviews, and listings anyone can visit. There's no login to their systems, no contact, no footprint that points back to you. From setup to your first brief takes minutes: name your business, confirm your competitors, and the next morning the intel starts arriving. They have no idea you're watching.

Security first

Built by someone who takes your data seriously

MyIntelBrief was built by a career intelligence professional — so the security isn't an afterthought. Your account, your competitor list, and your billing are protected the way sensitive data should be.

// security posture
passwords bcrypt-hashed · 12 rounds
session cookies HttpOnly · Secure · SameSite
API tokens verified · rotate every 30d
rate-limited · 5 req/min enforced
audit-logged access

We monitor your competitors — never sell your data, and never tip anyone off that you're a customer.

Ready to see it on your own business?

Run a free brief in about 60 seconds — no signup, your real competitors.

Build my free brief →
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