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{"agency_id": "sample", "as_of": "2026-10-29", "client_business_id": 0, "client_name": "Inkwell Atlanta", "company": "Inkwell Atlanta", "company_domain": "inkwellatlanta.example", "estimate": false, "first_value": 118, "is_client": true, "metric": "review_count", "previous_at": "2026-10-19T07:00:00+00:00", "previous_value": 132, "pulled_at": null, "sample": true, "schema": "mib.mktg_intel.v1", "source": "rules", "type": "change", "value": 134}
{"agency_id": "sample", "as_of": "2026-10-29", "client_business_id": 0, "client_name": "Inkwell Atlanta", "company": "Inkwell Atlanta", "company_domain": "inkwellatlanta.example", "estimate": false, "first_value": 2, "is_client": true, "metric": "ads", "previous_at": "2026-10-19T07:00:00+00:00", "previous_value": 3, "pulled_at": null, "sample": true, "schema": "mib.mktg_intel.v1", "source": "rules", "type": "change", "value": 3}
{"agency_id": "sample", "as_of": "2026-10-26", "change_12m_pct": 8, "client_business_id": 0, "client_name": "Inkwell Atlanta", "company": "Magnolia Ink Society", "company_domain": "magnoliainksociety.example", "est_monthly_paid_visits": 594, "est_monthly_search_visits": 2065, "estimate": true, "has_estimate": true, "is_client": false, "monthly": [{"est_visits": 1920, "month": "2025-09"}, {"est_visits": 1839, "month": "2025-10"}, {"est_visits": 1859, "month": "2025-11"}, {"est_visits": 1888, "month": "2025-12"}, {"est_visits": 2018, "month": "2026-01"}, {"est_visits": 1851, "month": "2026-02"}, {"est_visits": 1941, "month": "2026-03"}, {"est_visits": 1923, "month": "2026-04"}, {"est_visits": 1898, "month": "2026-05"}, {"est_visits": 1970, "month": "2026-06"}, {"est_visits": 2081, "month": "2026-07"}, {"est_visits": 2124, "month": "2026-08"}, {"est_visits": 2065, "month": "2026-09"}], "note": "DataForSEO estimate — modelled from rankings, not measured visits; best for comparing sites, not exact counts.", "paid_searches": 81, "pulled_at": "2026-10-26T07:00:00+00:00", "ranked_searches": 646, "sample": true, "schema": "mib.mktg_intel.v1", "source": "dataforseo_labs_estimate", "top_pages": null, "type": "traffic_estimate"}
{"agency_id": "sample", "as_of": "2026-10-26", "change_12m_pct": 63, "client_business_id": 0, "client_name": "Inkwell Atlanta", "company": "Inkwell Atlanta", "company_domain": "inkwellatlanta.example", "est_monthly_paid_visits": 27, "est_monthly_search_visits": 1333, "estimate": true, "has_estimate": true, "is_client": true, "monthly": [{"est_visits": 818, "month": "2025-09"}, {"est_visits": 911, "month": "2025-10"}, {"est_visits": 898, "month": "2025-11"}, {"est_visits": 973, "month": "2025-12"}, {"est_visits": 997, "month": "2026-01"}, {"est_visits": 1077, "month": "2026-02"}, {"est_visits": 1104, "month": "2026-03"}, {"est_visits": 1173, "month": "2026-04"}, {"est_visits": 1199, "month": "2026-05"}, {"est_visits": 1187, "month": "2026-06"}, {"est_visits": 1308, "month": "2026-07"}, {"est_visits": 1311, "month": "2026-08"}, {"est_visits": 1333, "month": "2026-09"}], "note": "DataForSEO estimate — modelled from rankings, not measured visits; best for comparing sites, not exact counts.", "paid_searches": 9, "pulled_at": "2026-10-26T07:00:00+00:00", "ranked_searches": 439, "sample": true, "schema": "mib.mktg_intel.v1", "source": "dataforseo_labs_estimate", "top_pages": [{"est_visits": 506, "path": "/"}, {"est_visits": 267, "path": "/tattoo-shop-atlanta"}, {"est_visits": 187, "path": "/fine-line-tattoo-atlanta"}, {"est_visits": 120, "path": "/tattoo-artists-near-me"}, {"est_visits": 80, "path": "/cover-up-tattoo-atlanta"}], "type": "traffic_estimate"}
{"agency_id": "sample", "as_of": "2026-10-26", "change_12m_pct": 10, "client_business_id": 0, "client_name": "Inkwell Atlanta", "company": "Crow & Compass Tattoo", "company_domain": "crowandcompasstattoo.example", "est_monthly_paid_visits": 88, "est_monthly_search_visits": 632, "estimate": true, "has_estimate": true, "is_client": false, "monthly": [{"est_visits": 574, "month": "2025-09"}, {"est_visits": 612, "month": "2025-10"}, {"est_visits": 582, "month": "2025-11"}, {"est_visits": 611, "month": "2025-12"}, {"est_visits": 646, "month": "2026-01"}, {"est_visits": 636, "month": "2026-02"}, {"est_visits": 649, "month": "2026-03"}, {"est_visits": 634, "month": "2026-04"}, {"est_visits": 620, "month": "2026-05"}, {"est_visits": 599, "month": "2026-06"}, {"est_visits": 648, "month": "2026-07"}, {"est_visits": 646, "month": "2026-08"}, {"est_visits": 632, "month": "2026-09"}], "note": "DataForSEO estimate — modelled from rankings, not measured visits; best for comparing sites, not exact counts.", "paid_searches": 12, "pulled_at": "2026-10-26T07:00:00+00:00", "ranked_searches": 455, "sample": true, "schema": "mib.mktg_intel.v1", "source": "dataforseo_labs_estimate", "top_pages": null, "type": "traffic_estimate"}
{"agency_id": "sample", "as_of": "2026-10-26", "change_12m_pct": 5, "client_business_id": 0, "client_name": "Inkwell Atlanta", "company": "Peachtree Heights Tattoo", "company_domain": "peachtreeheightstattoo.example", "est_monthly_paid_visits": null, "est_monthly_search_visits": 490, "estimate": true, "has_estimate": true, "is_client": false, "monthly": [{"est_visits": 465, "month": "2025-09"}, {"est_visits": 441, "month": "2025-10"}, {"est_visits": 480, "month": "2025-11"}, {"est_visits": 477, "month": "2025-12"}, {"est_visits": 456, "month": "2026-01"}, {"est_visits": 462, "month": "2026-02"}, {"est_visits": 468, "month": "2026-03"}, {"est_visits": 479, "month": "2026-04"}, {"est_visits": 464, "month": "2026-05"}, {"est_visits": 463, "month": "2026-06"}, {"est_visits": 504, "month": "2026-07"}, {"est_visits": 482, "month": "2026-08"}, {"est_visits": 490, "month": "2026-09"}], "note": "DataForSEO estimate — modelled from rankings, not measured visits; best for comparing sites, not exact counts.", "paid_searches": null, "pulled_at": "2026-10-26T07:00:00+00:00", "ranked_searches": 356, "sample": true, "schema": "mib.mktg_intel.v1", "source": "dataforseo_labs_estimate", "top_pages": [{"est_visits": 186, "path": "/"}, {"est_visits": 98, "path": "/tattoo-shop-atlanta"}, {"est_visits": 68, "path": "/fine-line-tattoo-atlanta"}, {"est_visits": 44, "path": "/tattoo-artists-near-me"}, {"est_visits": 29, "path": "/cover-up-tattoo-atlanta"}], "type": "traffic_estimate"}
{"agency_id": "sample", "as_of": "2026-10-26", "check": "description_missing", "client_business_id": 0, "client_name": "Inkwell Atlanta", "company": "Inkwell Atlanta", "company_domain": "inkwellatlanta.example", "estimate": false, "evidence": "no meta description", "ignored": false, "is_client": true, "page": "https://inkwellatlanta.example/", "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "severity": "worth_fixing", "source": "homepage", "status": "open", "type": "site_issue"}
{"agency_id": "sample", "as_of": "2026-10-26", "check": "schema_missing", "client_business_id": 0, "client_name": "Inkwell Atlanta", "company": "Inkwell Atlanta", "company_domain": "inkwellatlanta.example", "estimate": false, "evidence": "no LocalBusiness / Organization structured data", "ignored": false, "is_client": true, "page": "https://inkwellatlanta.example/", "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "severity": "worth_fixing", "source": "homepage", "status": "open", "type": "site_issue"}
{"agency_id": "sample", "as_of": "2026-10-26", "check": "broken_link", "client_business_id": 0, "client_name": "Inkwell Atlanta", "company": "Inkwell Atlanta", "company_domain": "inkwellatlanta.example", "estimate": false, "evidence": "returns HTTP 404; linked from /", "ignored": false, "is_client": true, "page": "https://inkwellatlanta.example/old-specials", "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "severity": "fix_now", "source": "homepage", "status": "open", "type": "site_issue"}
{"agency_id": "sample", "as_of": "2026-10-26", "check": "noindex_sitemap", "client_business_id": 0, "client_name": "Inkwell Atlanta", "company": "Inkwell Atlanta", "company_domain": "inkwellatlanta.example", "estimate": false, "evidence": "noindex via meta robots; in the sitemap; linked from homepage navigation", "ignored": false, "is_client": true, "page": "https://inkwellatlanta.example/reviews", "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "severity": "fix_now", "source": "homepage", "status": "open", "type": "site_issue"}
{"agency_id": "sample", "as_of": "2026-10-26", "check": "title_missing", "client_business_id": 0, "client_name": "Inkwell Atlanta", "company": "Inkwell Atlanta", "company_domain": "inkwellatlanta.example", "estimate": false, "evidence": null, "ignored": false, "is_client": true, "page": "https://inkwellatlanta.example/contact", "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "severity": null, "source": "homepage", "status": "fixed", "type": "site_issue"}
{"agency_id": "sample", "as_of": "2026-10-26", "client_business_id": 0, "client_name": "Inkwell Atlanta", "company": "Inkwell Atlanta", "company_domain": "inkwellatlanta.example", "estimate": false, "how": "meta robots", "ignored": false, "in_sitemap": true, "is_client": true, "linked_from": "homepage navigation", "page": "https://inkwellatlanta.example/reviews", "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "severity": "fix_now", "source": "homepage", "type": "noindex_page", "verdict": "check_this"}
{"agency_id": "sample", "as_of": "2026-10-26", "client_business_id": 0, "client_name": "Inkwell Atlanta", "company": "Inkwell Atlanta", "company_domain": "inkwellatlanta.example", "estimate": false, "how": "meta robots", "ignored": false, "in_sitemap": false, "is_client": true, "linked_from": "", "page": "https://inkwellatlanta.example/thank-you", "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "severity": null, "source": "homepage", "type": "noindex_page", "verdict": "likely_intentional"}
{"agency_id": "sample", "as_of": "2026-10-29", "client_business_id": 0, "client_name": "Inkwell Atlanta", "company": "Inkwell Atlanta", "company_domain": "inkwellatlanta.example", "estimate": false, "is_client": true, "pulled_at": null, "sample": true, "schema": "mib.mktg_intel.v1", "score": 62, "source": "rules", "text": "Inkwell Atlanta is up 7 places for 'fine line tattoo atlanta' since your last review (#15 → #8).", "type": "talking_point"}
{"agency_id": "sample", "as_of": "2026-10-29", "client_business_id": 0, "client_name": "Inkwell Atlanta", "company": "Inkwell Atlanta", "company_domain": "inkwellatlanta.example", "estimate": false, "is_client": true, "pulled_at": null, "sample": true, "schema": "mib.mktg_intel.v1", "score": 58.2, "source": "rules", "text": "Inkwell Atlanta is #19 for 'tattoo artists near me' (about 320 searches/mo) in a live search from Atlanta; Peachtree Heights Tattoo holds #3. A page-1 push here is a concrete SEO proposal.", "type": "talking_point"}
{"agency_id": "sample", "as_of": "2026-10-29", "client_business_id": 0, "client_name": "Inkwell Atlanta", "company": "Inkwell Atlanta", "company_domain": "inkwellatlanta.example", "estimate": false, "is_client": true, "pulled_at": null, "sample": true, "schema": "mib.mktg_intel.v1", "score": 50, "source": "rules", "text": "Peachtree Heights Tattoo started 2 new Google ads in the last 30 days — worth a look before your next ads conversation with Inkwell Atlanta.", "type": "talking_point"}