{"agency_id": "sample", "as_of": "2026-10-26", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "is_client": true, "keyword": "coffee shop asheville", "position": 4, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "search_volume": 1300, "source": "google_live_serp", "type": "ranking"}
{"agency_id": "sample", "as_of": "2026-10-26", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "is_client": true, "keyword": "best coffee asheville", "position": 9, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "search_volume": 720, "source": "google_live_serp", "type": "ranking"}
{"agency_id": "sample", "as_of": "2026-10-26", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "is_client": true, "keyword": "coffee near me", "position": 14, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "search_volume": 390, "source": "google_live_serp", "type": "ranking"}
{"agency_id": "sample", "as_of": "2026-10-26", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": true, "is_client": true, "keyword": "coffee roaster asheville", "position": 2, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "search_volume": 210, "source": "dataforseo", "type": "ranking"}
{"agency_id": "sample", "as_of": "2026-10-26", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": true, "is_client": true, "keyword": "breakfast cafe asheville", "position": 18, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "search_volume": 90, "source": "dataforseo", "type": "ranking"}
{"agency_id": "sample", "as_of": "2026-10-26", "best_rival_position": 3, "client_business_id": 0, "client_name": "Laurel Branch Coffee", "client_position": 14, "client_position_is_close_variant": false, "company": "Blue Ridge Roast House", "company_domain": "blueridgeroasthouse.example", "estimate": false, "is_client": false, "keyword": "coffee near me", "position": 3, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "search_volume": 390, "source": "google_live_serp", "type": "keyword_gap"}
{"agency_id": "sample", "as_of": "2026-10-26", "best_rival_position": 3, "client_business_id": 0, "client_name": "Laurel Branch Coffee", "client_position": 14, "client_position_is_close_variant": false, "company": "Pisgah Bean Co.", "company_domain": "pisgahbeanco.example", "estimate": false, "is_client": false, "keyword": "coffee near me", "position": 6, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "search_volume": 390, "source": "google_live_serp", "type": "keyword_gap"}
{"agency_id": "sample", "as_of": "2026-10-26", "best_rival_position": 2, "client_business_id": 0, "client_name": "Laurel Branch Coffee", "client_position": null, "client_position_is_close_variant": false, "company": "Pisgah Bean Co.", "company_domain": "pisgahbeanco.example", "estimate": false, "is_client": false, "keyword": "cafe with wifi asheville", "position": 2, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "search_volume": 260, "source": "google_live_serp", "type": "keyword_gap"}
{"agency_id": "sample", "as_of": "2026-10-26", "best_rival_position": 4, "client_business_id": 0, "client_name": "Laurel Branch Coffee", "client_position": 18, "client_position_is_close_variant": false, "company": "Pisgah Bean Co.", "company_domain": "pisgahbeanco.example", "estimate": true, "is_client": false, "keyword": "breakfast cafe asheville", "position": 4, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "search_volume": 90, "source": "dataforseo", "type": "keyword_gap"}
{"agency_id": "sample", "as_of": "2026-10-26", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "formats": {"text": 3}, "is_client": true, "live_ads": 3, "live_ads_is_minimum": false, "nationwide": false, "new_ads_30d": 2, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "source": "google_ads_transparency", "transparency_url": null, "type": "ads"}
{"agency_id": "sample", "as_of": "2026-10-26", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Blue Ridge Roast House", "company_domain": "blueridgeroasthouse.example", "estimate": false, "formats": {"image": 6, "text": 12}, "is_client": false, "live_ads": 18, "live_ads_is_minimum": false, "nationwide": false, "new_ads_30d": 0, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "source": "google_ads_transparency", "transparency_url": null, "type": "ads"}
{"agency_id": "sample", "as_of": "2026-10-26", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Switchback Coffee Co.", "company_domain": "switchbackcoffeeco.example", "estimate": false, "formats": {"image": 9, "text": 18}, "is_client": false, "live_ads": 27, "live_ads_is_minimum": false, "nationwide": false, "new_ads_30d": 3, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "source": "google_ads_transparency", "transparency_url": null, "type": "ads"}
{"agency_id": "sample", "as_of": "2026-10-26", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Pisgah Bean Co.", "company_domain": "pisgahbeanco.example", "estimate": false, "formats": {"image": 9, "text": 18}, "is_client": false, "live_ads": 27, "live_ads_is_minimum": false, "nationwide": false, "new_ads_30d": 1, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "source": "google_ads_transparency", "transparency_url": null, "type": "ads"}
{"agency_id": "sample", "as_of": "2026-10-26", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "is_client": true, "lcp_seconds": 5.6, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "score": 38, "source": "pagespeed", "status": "very_slow", "type": "mobile_speed"}
{"agency_id": "sample", "as_of": "2026-10-26", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Blue Ridge Roast House", "company_domain": "blueridgeroasthouse.example", "estimate": false, "is_client": false, "lcp_seconds": 2.2, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "score": 75, "source": "pagespeed", "status": "good", "type": "mobile_speed"}
{"agency_id": "sample", "as_of": "2026-10-26", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Switchback Coffee Co.", "company_domain": "switchbackcoffeeco.example", "estimate": false, "is_client": false, "lcp_seconds": 3.1, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "score": 65, "source": "pagespeed", "status": "slow", "type": "mobile_speed"}
{"agency_id": "sample", "as_of": "2026-10-26", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Pisgah Bean Co.", "company_domain": "pisgahbeanco.example", "estimate": false, "is_client": false, "lcp_seconds": 2.4, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "score": 73, "source": "pagespeed", "status": "good", "type": "mobile_speed"}
{"agency_id": "sample", "as_of": "2026-10-26", "check": "tap_to_call", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "is_client": true, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "source": "homepage", "type": "site_check", "value": true}
{"agency_id": "sample", "as_of": "2026-10-26", "check": "quote_form", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "is_client": true, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "source": "homepage", "type": "site_check", "value": false}
{"agency_id": "sample", "as_of": "2026-10-26", "check": "reviews", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "is_client": true, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "source": "homepage", "type": "site_check", "value": true}
{"agency_id": "sample", "as_of": "2026-10-26", "check": "chat", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "is_client": true, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "source": "homepage", "type": "site_check", "value": false}
{"agency_id": "sample", "as_of": "2026-10-26", "check": "tap_to_call", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Blue Ridge Roast House", "company_domain": "blueridgeroasthouse.example", "estimate": false, "is_client": false, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "source": "homepage", "type": "site_check", "value": true}
{"agency_id": "sample", "as_of": "2026-10-26", "check": "quote_form", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Blue Ridge Roast House", "company_domain": "blueridgeroasthouse.example", "estimate": false, "is_client": false, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "source": "homepage", "type": "site_check", "value": true}
{"agency_id": "sample", "as_of": "2026-10-26", "check": "reviews", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Blue Ridge Roast House", "company_domain": "blueridgeroasthouse.example", "estimate": false, "is_client": false, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "source": "homepage", "type": "site_check", "value": true}
{"agency_id": "sample", "as_of": "2026-10-26", "check": "chat", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Blue Ridge Roast House", "company_domain": "blueridgeroasthouse.example", "estimate": false, "is_client": false, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "source": "homepage", "type": "site_check", "value": true}
{"agency_id": "sample", "as_of": "2026-10-26", "check": "tap_to_call", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Switchback Coffee Co.", "company_domain": "switchbackcoffeeco.example", "estimate": false, "is_client": false, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "source": "homepage", "type": "site_check", "value": true}
{"agency_id": "sample", "as_of": "2026-10-26", "check": "quote_form", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Switchback Coffee Co.", "company_domain": "switchbackcoffeeco.example", "estimate": false, "is_client": false, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "source": "homepage", "type": "site_check", "value": true}
{"agency_id": "sample", "as_of": "2026-10-26", "check": "reviews", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Switchback Coffee Co.", "company_domain": "switchbackcoffeeco.example", "estimate": false, "is_client": false, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "source": "homepage", "type": "site_check", "value": false}
{"agency_id": "sample", "as_of": "2026-10-26", "check": "chat", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Switchback Coffee Co.", "company_domain": "switchbackcoffeeco.example", "estimate": false, "is_client": false, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "source": "homepage", "type": "site_check", "value": false}
{"agency_id": "sample", "as_of": "2026-10-26", "check": "tap_to_call", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Pisgah Bean Co.", "company_domain": "pisgahbeanco.example", "estimate": false, "is_client": false, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "source": "homepage", "type": "site_check", "value": true}
{"agency_id": "sample", "as_of": "2026-10-26", "check": "quote_form", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Pisgah Bean Co.", "company_domain": "pisgahbeanco.example", "estimate": false, "is_client": false, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "source": "homepage", "type": "site_check", "value": false}
{"agency_id": "sample", "as_of": "2026-10-26", "check": "reviews", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Pisgah Bean Co.", "company_domain": "pisgahbeanco.example", "estimate": false, "is_client": false, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "source": "homepage", "type": "site_check", "value": true}
{"agency_id": "sample", "as_of": "2026-10-26", "check": "chat", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Pisgah Bean Co.", "company_domain": "pisgahbeanco.example", "estimate": false, "is_client": false, "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "source": "homepage", "type": "site_check", "value": false}
{"agency_id": "sample", "as_of": "2026-10-26", "audience": "Asheville locals", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "is_client": true, "promise": "Small-batch coffee roasted here", "proof": "roastery on site", "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "source": "homepage", "type": "positioning"}
{"agency_id": "sample", "as_of": "2026-10-26", "audience": "visitors", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Blue Ridge Roast House", "company_domain": "blueridgeroasthouse.example", "estimate": false, "is_client": false, "promise": "Coffee with a mountain view", "proof": "patio seating", "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "source": "homepage", "type": "positioning"}
{"agency_id": "sample", "as_of": "2026-10-26", "audience": "remote workers", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Switchback Coffee Co.", "company_domain": "switchbackcoffeeco.example", "estimate": false, "is_client": false, "promise": "A work-friendly cafe", "proof": "free Wi-Fi and outlets at every table", "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "source": "homepage", "type": "positioning"}
{"agency_id": "sample", "as_of": "2026-10-26", "audience": "commuters", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Pisgah Bean Co.", "company_domain": "pisgahbeanco.example", "estimate": false, "is_client": false, "promise": "Coffee to go, fast", "proof": "a drive-through window", "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "source": "homepage", "type": "positioning"}
{"agency_id": "sample", "ai_overview_present": true, "as_of": "2026-10-26", "best_rival": {"name": "Pisgah Bean Co.", "pos": 1}, "change": -1, "change_kind": "down", "client_business_id": 0, "client_cited_in_ai_overview": true, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "first_position": 9, "is_client": true, "keyword": "coffee shop asheville", "location": "Asheville,North Carolina,United States", "map_pack_rank": 3, "position": 4, "previous_position": 3, "pulled_at": "2026-10-26T07:00:00+00:00", "rivals_cited_in_ai_overview": ["Pisgah Bean Co."], "sample": true, "schema": "mib.mktg_intel.v1", "small_move": true, "source": "dataforseo", "type": "tracked_search"}
{"agency_id": "sample", "ai_overview_present": false, "as_of": "2026-10-26", "best_rival": {"name": "Blue Ridge Roast House", "pos": 3}, "change": 5, "change_kind": "new_page1", "client_business_id": 0, "client_cited_in_ai_overview": false, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "first_position": 24, "is_client": true, "keyword": "best coffee asheville", "location": "Asheville,North Carolina,United States", "map_pack_rank": null, "position": 9, "previous_position": 14, "pulled_at": "2026-10-26T07:00:00+00:00", "rivals_cited_in_ai_overview": [], "sample": true, "schema": "mib.mktg_intel.v1", "small_move": false, "source": "dataforseo", "type": "tracked_search"}
{"agency_id": "sample", "ai_overview_present": true, "as_of": "2026-10-26", "best_rival": {"name": "Blue Ridge Roast House", "pos": 3}, "change": 1, "change_kind": "up", "client_business_id": 0, "client_cited_in_ai_overview": false, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "first_position": 25, "is_client": true, "keyword": "coffee near me", "location": "Asheville,North Carolina,United States", "map_pack_rank": null, "position": 14, "previous_position": 15, "pulled_at": "2026-10-26T07:00:00+00:00", "rivals_cited_in_ai_overview": ["Blue Ridge Roast House"], "sample": true, "schema": "mib.mktg_intel.v1", "small_move": true, "source": "dataforseo", "type": "tracked_search"}
{"agency_id": "sample", "ai_overview_present": false, "as_of": "2026-10-26", "best_rival": {"name": "Pisgah Bean Co.", "pos": 2}, "change": 0, "change_kind": "none", "client_business_id": 0, "client_cited_in_ai_overview": false, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "first_position": null, "is_client": true, "keyword": "cafe with wifi asheville", "location": "Asheville,North Carolina,United States", "map_pack_rank": null, "position": null, "previous_position": null, "pulled_at": "2026-10-26T07:00:00+00:00", "rivals_cited_in_ai_overview": [], "sample": true, "schema": "mib.mktg_intel.v1", "small_move": true, "source": "dataforseo", "type": "tracked_search"}
{"agency_id": "sample", "as_of": "2026-10-29", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "first_value": 1, "is_client": true, "metric": "page1_tracked", "previous_at": "2026-10-19T07:00:00+00:00", "previous_value": 1, "pulled_at": null, "sample": true, "schema": "mib.mktg_intel.v1", "source": "rules", "type": "change", "value": 2}
{"agency_id": "sample", "as_of": "2026-10-29", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "first_value": 0, "is_client": true, "metric": "ai_cited", "previous_at": "2026-10-19T07:00:00+00:00", "previous_value": 0, "pulled_at": null, "sample": true, "schema": "mib.mktg_intel.v1", "source": "rules", "type": "change", "value": 1}
{"agency_id": "sample", "as_of": "2026-10-29", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "first_value": 7.7, "is_client": true, "metric": "lcp_s", "previous_at": "2026-10-19T07:00:00+00:00", "previous_value": 5.9, "pulled_at": null, "sample": true, "schema": "mib.mktg_intel.v1", "source": "rules", "type": "change", "value": 5.6}
{"agency_id": "sample", "as_of": "2026-10-29", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "first_value": 4.8, "is_client": true, "metric": "rating", "previous_at": "2026-10-19T07:00:00+00:00", "previous_value": 4.8, "pulled_at": null, "sample": true, "schema": "mib.mktg_intel.v1", "source": "rules", "type": "change", "value": 4.8}
{"agency_id": "sample", "as_of": "2026-10-29", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "first_value": 303, "is_client": true, "metric": "review_count", "previous_at": "2026-10-19T07:00:00+00:00", "previous_value": 311, "pulled_at": null, "sample": true, "schema": "mib.mktg_intel.v1", "source": "rules", "type": "change", "value": 312}
{"agency_id": "sample", "as_of": "2026-10-29", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "first_value": 2, "is_client": true, "metric": "ads", "previous_at": "2026-10-19T07:00:00+00:00", "previous_value": 3, "pulled_at": null, "sample": true, "schema": "mib.mktg_intel.v1", "source": "rules", "type": "change", "value": 3}
{"agency_id": "sample", "as_of": "2026-10-26", "change_12m_pct": 13, "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Pisgah Bean Co.", "company_domain": "pisgahbeanco.example", "est_monthly_paid_visits": 594, "est_monthly_search_visits": 3930, "estimate": true, "has_estimate": true, "is_client": false, "monthly": [{"est_visits": 3473, "month": "2025-09"}, {"est_visits": 3642, "month": "2025-10"}, {"est_visits": 3537, "month": "2025-11"}, {"est_visits": 3950, "month": "2025-12"}, {"est_visits": 3788, "month": "2026-01"}, {"est_visits": 3955, "month": "2026-02"}, {"est_visits": 3749, "month": "2026-03"}, {"est_visits": 3708, "month": "2026-04"}, {"est_visits": 3692, "month": "2026-05"}, {"est_visits": 3642, "month": "2026-06"}, {"est_visits": 3663, "month": "2026-07"}, {"est_visits": 3847, "month": "2026-08"}, {"est_visits": 3930, "month": "2026-09"}], "note": "DataForSEO estimate — modelled from rankings, not measured visits; best for comparing sites, not exact counts.", "paid_searches": 81, "pulled_at": "2026-10-26T07:00:00+00:00", "ranked_searches": 663, "sample": true, "schema": "mib.mktg_intel.v1", "source": "dataforseo_labs_estimate", "top_pages": null, "type": "traffic_estimate"}
{"agency_id": "sample", "as_of": "2026-10-26", "change_12m_pct": 50, "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "est_monthly_paid_visits": 66, "est_monthly_search_visits": 1265, "estimate": true, "has_estimate": true, "is_client": true, "monthly": [{"est_visits": 843, "month": "2025-09"}, {"est_visits": 877, "month": "2025-10"}, {"est_visits": 956, "month": "2025-11"}, {"est_visits": 934, "month": "2025-12"}, {"est_visits": 987, "month": "2026-01"}, {"est_visits": 1044, "month": "2026-02"}, {"est_visits": 1112, "month": "2026-03"}, {"est_visits": 1092, "month": "2026-04"}, {"est_visits": 1122, "month": "2026-05"}, {"est_visits": 1159, "month": "2026-06"}, {"est_visits": 1138, "month": "2026-07"}, {"est_visits": 1232, "month": "2026-08"}, {"est_visits": 1265, "month": "2026-09"}], "note": "DataForSEO estimate — modelled from rankings, not measured visits; best for comparing sites, not exact counts.", "paid_searches": 9, "pulled_at": "2026-10-26T07:00:00+00:00", "ranked_searches": 649, "sample": true, "schema": "mib.mktg_intel.v1", "source": "dataforseo_labs_estimate", "top_pages": [{"est_visits": 481, "path": "/"}, {"est_visits": 253, "path": "/coffee-shop-asheville"}, {"est_visits": 177, "path": "/best-coffee-asheville"}, {"est_visits": 114, "path": "/coffee-near-me"}, {"est_visits": 76, "path": "/cafe-with-wifi-asheville"}], "type": "traffic_estimate"}
{"agency_id": "sample", "as_of": "2026-10-26", "change_12m_pct": -9, "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Blue Ridge Roast House", "company_domain": "blueridgeroasthouse.example", "est_monthly_paid_visits": 396, "est_monthly_search_visits": 1167, "estimate": true, "has_estimate": true, "is_client": false, "monthly": [{"est_visits": 1285, "month": "2025-09"}, {"est_visits": 1254, "month": "2025-10"}, {"est_visits": 1315, "month": "2025-11"}, {"est_visits": 1211, "month": "2025-12"}, {"est_visits": 1253, "month": "2026-01"}, {"est_visits": 1286, "month": "2026-02"}, {"est_visits": 1240, "month": "2026-03"}, {"est_visits": 1195, "month": "2026-04"}, {"est_visits": 1156, "month": "2026-05"}, {"est_visits": 1129, "month": "2026-06"}, {"est_visits": 1201, "month": "2026-07"}, {"est_visits": 1214, "month": "2026-08"}, {"est_visits": 1167, "month": "2026-09"}], "note": "DataForSEO estimate — modelled from rankings, not measured visits; best for comparing sites, not exact counts.", "paid_searches": 54, "pulled_at": "2026-10-26T07:00:00+00:00", "ranked_searches": 659, "sample": true, "schema": "mib.mktg_intel.v1", "source": "dataforseo_labs_estimate", "top_pages": [{"est_visits": 443, "path": "/"}, {"est_visits": 233, "path": "/coffee-shop-asheville"}, {"est_visits": 163, "path": "/best-coffee-asheville"}, {"est_visits": 105, "path": "/coffee-near-me"}, {"est_visits": 70, "path": "/cafe-with-wifi-asheville"}], "type": "traffic_estimate"}
{"agency_id": "sample", "as_of": "2026-10-26", "change_12m_pct": 0, "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Switchback Coffee Co.", "company_domain": "switchbackcoffeeco.example", "est_monthly_paid_visits": 378, "est_monthly_search_visits": 223, "estimate": true, "has_estimate": true, "is_client": false, "monthly": [{"est_visits": 222, "month": "2025-09"}, {"est_visits": 219, "month": "2025-10"}, {"est_visits": 224, "month": "2025-11"}, {"est_visits": 222, "month": "2025-12"}, {"est_visits": 218, "month": "2026-01"}, {"est_visits": 225, "month": "2026-02"}, {"est_visits": 225, "month": "2026-03"}, {"est_visits": 224, "month": "2026-04"}, {"est_visits": 211, "month": "2026-05"}, {"est_visits": 234, "month": "2026-06"}, {"est_visits": 229, "month": "2026-07"}, {"est_visits": 227, "month": "2026-08"}, {"est_visits": 223, "month": "2026-09"}], "note": "DataForSEO estimate — modelled from rankings, not measured visits; best for comparing sites, not exact counts.", "paid_searches": 81, "pulled_at": "2026-10-26T07:00:00+00:00", "ranked_searches": 419, "sample": true, "schema": "mib.mktg_intel.v1", "source": "dataforseo_labs_estimate", "top_pages": null, "type": "traffic_estimate"}
{"agency_id": "sample", "as_of": "2026-10-26", "check": "img_alt_missing", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "evidence": "18 of 24 images have no alt text", "ignored": false, "is_client": true, "page": "https://laurelbranchcoffee.example/gallery", "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "severity": "worth_fixing", "source": "homepage", "status": "open", "type": "site_issue"}
{"agency_id": "sample", "as_of": "2026-10-26", "check": "title_duplicate", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "evidence": "same title on 4 pages", "ignored": false, "is_client": true, "page": "https://laurelbranchcoffee.example/about", "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "severity": "worth_fixing", "source": "homepage", "status": "open", "type": "site_issue"}
{"agency_id": "sample", "as_of": "2026-10-26", "check": "h1_multiple", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "evidence": "3 H1 headings on the page", "ignored": false, "is_client": true, "page": "https://laurelbranchcoffee.example/services", "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "severity": "worth_fixing", "source": "homepage", "status": "open", "type": "site_issue"}
{"agency_id": "sample", "as_of": "2026-10-26", "check": "broken_link", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "evidence": "returns HTTP 404; linked from /", "ignored": false, "is_client": true, "page": "https://laurelbranchcoffee.example/old-specials", "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "severity": "fix_now", "source": "homepage", "status": "open", "type": "site_issue"}
{"agency_id": "sample", "as_of": "2026-10-26", "check": "noindex_sitemap", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "evidence": "noindex via meta robots; in the sitemap; linked from homepage navigation", "ignored": false, "is_client": true, "page": "https://laurelbranchcoffee.example/reviews", "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "severity": "fix_now", "source": "homepage", "status": "open", "type": "site_issue"}
{"agency_id": "sample", "as_of": "2026-10-26", "check": "title_missing", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "evidence": null, "ignored": false, "is_client": true, "page": "https://laurelbranchcoffee.example/contact", "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "severity": null, "source": "homepage", "status": "fixed", "type": "site_issue"}
{"agency_id": "sample", "as_of": "2026-10-26", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "how": "meta robots", "ignored": false, "in_sitemap": true, "is_client": true, "linked_from": "homepage navigation", "page": "https://laurelbranchcoffee.example/reviews", "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "severity": "fix_now", "source": "homepage", "type": "noindex_page", "verdict": "check_this"}
{"agency_id": "sample", "as_of": "2026-10-26", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "how": "meta robots", "ignored": false, "in_sitemap": false, "is_client": true, "linked_from": "", "page": "https://laurelbranchcoffee.example/thank-you", "pulled_at": "2026-10-26T07:00:00+00:00", "sample": true, "schema": "mib.mktg_intel.v1", "severity": null, "source": "homepage", "type": "noindex_page", "verdict": "likely_intentional"}
{"agency_id": "sample", "as_of": "2026-10-29", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "is_client": true, "pulled_at": null, "sample": true, "schema": "mib.mktg_intel.v1", "score": 60, "source": "rules", "text": "Laurel Branch Coffee is up 5 places for 'best coffee asheville' since your last review (#14 → #9).", "type": "talking_point"}
{"agency_id": "sample", "as_of": "2026-10-29", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "is_client": true, "pulled_at": null, "sample": true, "schema": "mib.mktg_intel.v1", "score": 58.9, "source": "rules", "text": "Laurel Branch Coffee is #14 for 'coffee near me' (about 390 searches/mo) in a live search from Asheville; Blue Ridge Roast House holds #3. A page-1 push here is a concrete SEO proposal.", "type": "talking_point"}
{"agency_id": "sample", "as_of": "2026-10-29", "client_business_id": 0, "client_name": "Laurel Branch Coffee", "company": "Laurel Branch Coffee", "company_domain": "laurelbranchcoffee.example", "estimate": false, "is_client": true, "pulled_at": null, "sample": true, "schema": "mib.mktg_intel.v1", "score": 55, "source": "rules", "text": "Switchback Coffee Co. started 3 new Google ads in the last 30 days — worth a look before your next ads conversation with Laurel Branch Coffee.", "type": "talking_point"}